How Big Nose Kate Aims to Shake Up the Backbar With Women-Led Brand and Distiller
Melissa Heim can list a few reasons why Big Nose Kate, a whiskey brand named after an unsung historical female figure, offers something unique for the backbar.
Melissa Heim can list a few reasons why Big Nose Kate, a whiskey brand named after an unsung historical female figure, offers something unique for the backbar.
Our latest Expo West recap takes a look at innovations and updates in the RTD coffee category, including revamped and reformulated oat milk lattes from Verve, Equator's latest line expansion, a new brew from New Mexico and RISE Brewing's keg-free collab with coffee dispenser BROOD.
Massachusetts-based coffee spirits company Atomic Black announced its expansion into the Rhode Island market through a partnership with Mancini Beverage.
Accelerator Active Energy announced that it has partnered with Texas Rangers center fielder Evan Carter as its newest brand ambassador.
C4's workout powder debuted its first-ever rebrand featuring new, innovative formulas with harder hitting ingredients than ever before.
Q Mixers has partnered with Churchill Downs and Tequila Herradura, the official tequila of the Kentucky Derby, the "Crown Mule" is crafted with Q Tropical Ginger Beer, Tequila Herradura Reposado and a splash of lime over ice.
For Ruby founder and CEO Noah Wunsch, making the move to printed cans comes with plenty of momentum and optimism – and a bit of heartbreak. “Having a sci-fi universe with a hibiscus volcano on the front of the can is something that I really love,” he said earlier this month.
Carving out a larger portfolio of non-alcoholic brands, White Claw maker Mark Anthony Brands is partnering with soccer legend Lionel Messi to launch a new hydration beverage this summer, the company announced today.
Happypop, a brand of functional energy drinks created by Koia co-founders Maya French and Dustin Baker, saw online sales leap over 31,000% last week when TikTok creator Emmy posted a video about discovering a “happy” drink she had been buying.
Celsius Holdings, Inc. (Nasdaq: CELH), maker of energy drink brand CELSIUS, announced plans to expand into new international markets, growing the company’s global sales and distribution footprint to include Australia and New Zealand.
Sagamore Spirit, the leading, award-winning Maryland rye distiller, announced the return of a fan favorite Sagamore Manhattan Finish Rye Whiskey, first released in limited quantities in 2020 to high acclaim.
This spring, Muscle Milk is flexing with a powerful marketing campaign, a fully-loaded athlete roster, and a new product: Muscle Milk Plant Protein shakes.
100 Coconuts, the fastest-growing premium coconut water brand, is excited to announce the launch of its new 16.6-fluid ounce can of 100% Pure Coconut Water, now available on Amazon and select retailers this summer.
HTeaO, the leading iced tea franchise, announces the launch of HTeaO Energy Shots, available in four delicious fruit flavors.