The Botanist Islay Dry Gin is the Official Gin and First Spirits Partner of the Association of Pickleball Players

This is the third pickleball partnership for The Botanist, representing the brand’s continued commitment to supporting players and enthusiasts across the country.

Raise your glasses, pickleball fans! The Association of Pickleball Players (APP) and The Botanist Islay Dry Gin are thrilled to announce a multi-year agreement that names The Botanist as the Official Gin and first-ever spirits partner of the APP. Committed to quality, craftsmanship, and community, both brands share a passion for enhancing experiences, whether on the pickleball court or through the enjoyment of a finely crafted spirit. 

The partnership kicks off at the end of this month at the highly anticipated Zimmer Biomet APP New York City Open, held at the Billie Jean King US National Tennis Center May 21-26. Together, The Botanist and the APP invite pickleball fans to enjoy the spirit of the game both on and off the court. Attendees aged 21+ can experience the brand’s balanced and delicious premium gin and enjoy The Botanist’s signature cocktails like the Courtside Collins at concessions throughout the tournament weekend. 

In addition to this new collaboration, The Botanist proudly continues its partnership with Major League Pickleball (MLP), further solidifying its commitment to supporting “America’s fastest-growing sport” at every level. The partnerships with both the APP and MLP underscores The Botanist’s dedication to the pickleball community, promoting the sport’s growth and accessibility.

“We are thrilled to partner with the Association of Pickleball Players to expand The Botanist’s alignment with the pickleball community and support the sport’s overall growth in the U.S.,” said Nicolas Beckers, CEO & President, Rémy Cointreau Americas. “At The Botanist, we are committed to fostering connections through the enjoyment of our award-winning gin. We are excited to contribute to this lively community and are committed to creating memorable experiences both on and off the courts.”

"We're delighted to partner with The Botanist and bring new flavors to our world-class events," said Ryan McSpadden, APP Chief Revenue Officer. "Together we're crafting new experiences reflective of the passionate and adventurous spirit of the pickleball community. Here's to raising a glass in New York City and beyond!"

To ramp up excitement surrounding the partnership, The Botanist and the APP will host an exclusive Instagram giveaway where fans can win two VIP tickets to the Zimmer Biomet APP New York City Open. The lucky winner will also receive a set of The Botanist branded pickleball paddles and a $75 Reserve Bar gift card, enhancing their experience of the tournament and beyond. Those that are interested in participating can head to @thebotanistgin_US on Instagram to enter. 

Registration and ticket information for 2024 APP Tour events are available on theapp.global. To learn more about The Botanist, visit thebotanist.com. 

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About The Botanist:

Founded in 2010, The Botanist Islay Dry Gin is distilled and hand-crafted at Bruichladdich Distillery on Islay, a remote island off the west coast of Scotland. Hailing from one of the only B Corp-certified distilleries in the world, The Botanist believes in using business as a force for good, putting people and planet in line with profit. The craft liquid is distilled with a unique combination of 22 wild Islay botanicals that are hand-foraged locally and sustainably on the island by The Botanist's professional foragers, James Donaldson and Kate Hannett. The Islay botanicals are slow simmer distilled with pure Islay spring water in a unique Lomond Still, affectionately nicknamed Ugly Betty, by Head Distiller Adam Hannett. The result is a smooth yet complex gin that speaks of Islay. 

Instagram @TheBotanistGin_US

Press Contact Bailey Hospodor: thebotanistPR@kwtglobal.com

About the APP: 

The Association of Pickleball Players (APP) provides opportunities for pickleball players of all ages and skill levels—professionals, amateurs and recreational—to compete in world-class pickleball events for the opportunity to win prize money and be seen on more than 40 hours of nationally televised pickleball action on CBS Sports, ESPN and FOX Sports. Since its launch in 2019, the APP has operated the first and only pro and amateur pickleball tour fully and officially sanctioned by USA Pickleball and became the first pickleball organization ever to establish an official headquarters and training center with The Fort in Fort Lauderdale, Fla. The APP Tour’s 2024 schedule features the most robust pickleball showcase across pro and amateur competitions, with 20 events across the country offering various combinations of single, doubles and mixed doubles play as well as pro team competitions. The APP prides itself on growing the game and developing the next generation of pickleball champions through its nationwide network of APP UTR Sports Pickleball Leagues and the Doubles Dink for Cancer fundraising program benefitting the American Cancer Society; support of international pickleball events and the APP’s Atlantic Cup, featuring Team USA vs. Team Europe; and youth initiatives including the APP Junior Circuit, APP Next Gen Series and APP Next Gen U.S. National Team. The 2024 tournament schedule, recent news and additional information about the APP are available at theapp.global and on Instagram, X, Threads, TikTok, Facebook and LinkedIn.