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BevNETPress Releases

Junipero Gin Celebrates Third Annual Martini Week

PRESS RELEASE posted by Hotaling & Co.

May. 22, 2024 at 4:27 pm

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Experience the Spirit of Community with America’s Original Craft Gin During its’ Third Annual Martini Week™, May 20-26, 2024, As It Expands to More Cities Across the U.S. & Gives Back to More Local
Community-Building Charities

 SAN FRANCISCO,  Calif.-- Junipero Gin, America's Original Craft Gin, announces the return of its successful and charitable Martini Week program, running from Monday, May 20 through Sunday, May 26. What started in 2022 as a tribute to San Francisco, the birthplace of both the Martini and Junipero Gin, is now a national invitation to enjoy one of the world’s most iconic and popular cocktails. Aligned with Junipero’s ethos to “Live Life Unfiltered,” Martini Week encourages Martini enthusiasts as well as participating bars and restaurants alike to “Express Yourself” with a new favorite Martini while raising funds for local organizations. Junipero’s goal for this year’s Martini Week is to raise $40,000, surpassing in a single year the $30,000 raised to date.

During this special week, participating bars and restaurants will create their own unique Martinis featuring Junipero Gin, and for each signature Junipero Martini sold, Junipero will donate $2 to support local charitable organizations. In addition to the original beneficiary, San Francisco’s Sisters of Perpetual Indulgence®, Martini Week 2024 will donate funds to other local organizations in each participating city, including local chapters of the Sisters of Perpetual Indulgence in Boston, Nashville and Atlanta, Milwaukee’s Pridefest, New York’s Ali Forney Center, and others. Participating cities include San Francisco, Los Angeles, Palm Springs, San Diego, Boston, Milwaukee, Madison, Nashville, Atlanta, Chicago, and New York.

“Just like its iconic cocktail inspiration, Martini Week is growing in popularity with each year, and we anticipate even more success in 2024,” says Page Stoup, Junipero Brand Lead, at Hotaling & Co. “It’s inspiring to see how local bartenders are bringing their creativity to Martinis and even more amazing to see how everyone is raising a glass to support  important community-building organizations.”

For more information and a full list of participating bars and restaurants nationwide, please visit: juniperogin.com/martiniweek. 

 About Junipero Gin  

Based in San Francisco, Junipero Gin fearlessly led the birth of American craft gin in 1996. Junipero is Spanish for juniper berry, the main botanical in gin. Hell bent on elevating juniper & citrus flavors, the distilling team forged a new path by crafting each batch of Junipero in a small copper pot still, scouring the globe for the most expressive botanicals, and boldly bottling at an unfiltered 98.6 proof. Decades later Junipero is still made by hand in San Francisco and celebrates those who break with convention to pursue an original path. For more information on Junipero, visit JuniperoGin.com.  

About Hotaling & Co.

A born and bred San Francisco original, Hotaling & Co. is the leading distiller and importer of artisanal spirits and cocktail essentials. With dedication to artisanal spirits first started in 1993 under the name Anchor Distilling Company, which heralded the return to copper pot distilling in the U.S. with the original craft introductions of Junipero Gin & Old Potrero Rye Whiskey, Hotaling & Co. carries on a pioneering legacy through its name, giving a nod to the local legend A.P. Hotaling, who ventured West during the Gold Rush and quickly became one of the most reputable spirits dealers in the country and a notable figure in American drinking culture. Fueled by a passion for beverage expertise, education, and hospitality, Hotaling & Co. carries on this tradition of artisanal excellence by bringing together a family of like-minded spirits that share a commitment to craft and care. Today, Hotaling & Co.’s portfolio is synonymous with brands of unmatched quality and character, including Luxardo Liqueurs & Cherries, Nikka Whisky, HIRSCH Selected Whiskeys, Junipero Gin, HINE Cognac, Convite Mezcal, Fiero Tequila, Kavalan Whisky, Denizen Rum, Writers' Tears Whiskey, Old Pulteney Whisky, Speyburn Whisky, Balblair Whisky, Arran Whisky, Old Potrero Rye Whiskey, and more. Visit HotalingandCo.com to explore the full range of brands.

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