Humm Kombucha Celebrates 100 Million Bottles

BEND, OR — Humm, the pioneer in low and zero-sugar kombucha and gut health beverages, proudly announced the production of its 100 millionth glass bottle of organic, better-for-you kombucha produced in its owned manufacturing facility. 

From humble beginnings brewing kombucha in a small kitchen in Bend, Oregon, to becoming one of the industry's largest, fastest-growing, and most beloved kombucha brands, the production of Humm’s 100 millionth bottle signifies a remarkable journey for the brand. In 2009, co-founders Michelle Mitchell and Jamie Danek began brewing kombucha at home and embarked on a mission of helping people feel good. From delivering jugs of kombucha door-to-door to selling at local farmer’s markets, Humm quickly became a staple in the community. By 2012, the company transitioned to a brewing facility and welcomed a dedicated team into the fold. 

Reflecting on this achievement, Michelle Mitchell, co-founder of Humm, stated, “This is a huge milestone for us. What began with Jamie and I in a kitchen has now grown to employ over 100 people in Bend. This achievement is a testament to the collaborative effort of each and every one of our dedicated team members. I'm so proud of our team!” 

In 2018, Humm modernized kombucha brewing with a scalable, proprietary fermentation process, revolutionizing the industry. The brand’s innovative approach, refined over three years, made it the first company in the U.S. to offer a shelf-stable, zero-sugar kombucha. 

Today, Humm’s expansive Bend facility has over 100 employees and offers consumers a probiotic-packed range of low and zero-sugar kombucha and gut health seltzers, including the industry's first and only Whole30® approved kombucha. Among the over 20 flavors in Humm’s portfolio, Humm’s best-selling Mango Passionfruit kombucha flavor is the 100 millionth glass bottle to cross the production line.  

Mitchell added, “Our mission has always been to help people feel good. One hundred million bottles is a lot of feel-good kombucha!”

Humm’s award-winning kombucha and probiotic seltzers are available online at Humm, Amazon, and major retailers nationwide. 

Visit Hummkombucha.com for more insights into Humm’s journey, including an interview with co-founder Michelle Mitchell and the Humm team. 

About SYSTM Foods

SYSTM Foods, a joint venture between SYSTM Brands and GroundForce Capital, is a privately held modern beverage brand platform. SYSTM Foods acquires and operates beverage brands that bring today’s consumers better-for-you organic and functional products created for healthier living. Its portfolio includes organic and plant-powered functional beverage brand REBBL®, along with Chameleon Organic Coffee®, the original purveyors of consciously-crafted bottled cold-brew coffee, and Humm® Kombucha, the pioneer in low and no-sugar kombucha. For more information, visit systmfoods.com. 

About Humm Kombucha

Headquartered in Bend, Oregon, Humm is the world's most drinkable kombucha and a fan favorite among families, athletes, and wellness seekers. Founded in 2009 by kombucha enthusiasts Jamie Danek and Michelle Mitchell, the company is one of the largest, fastest-growing, and beloved brands. From the company's early days brewing in the founders' kitchen through its movement to a full-scale brewery, Humm Kombucha has remained focused on taste, accessibility, and overall wellness because health and happiness go hand-in-hand. Visit Humm Kombucha online at hummkombucha.com.