Chica~Chida Expands to New York in Distribution Partnership with RNDC and Opici

NEW YORK, NY (September 11, 2024) - Chica~Chida, a peanut butter flavored agave spirit, announces its expansion to New York in a distribution partnership with Republic National Distributing Company (RNDC) and Opici Family Distributing. RNDC is one of the nation’s leading wholesale beverage alcohol distributors and Opici has been the wine and spirit distributor of choice in the state of New York since 1945. 

Starting today, Chica~Chida will be available in New York, allowing residents to enjoy one of the most innovative spirits launches this year. Through the distribution partnership with RNDC and Opici, you can now find Chica~Chida at local liquor stores, bars and restaurants throughout New York.

“We are excited to launch Chica Chida in New York and partner with Piermont Brands leadership to bring a new innovative agave spirit product to the market,” said Dina Opici, President of Opici Family Distributing. 

The brand launched in March 2024 and is a part of the Piermont Brands portfolio of spirits. It was crafted in collaboration with Caleb Pressley from Barstool Sports and has gained traction from consumers 21+ who share the love for flavored spirits. It’s made with allergen-free peanut butter extract and has a rich, nutty aroma and earthy sweetness. 

"We're thrilled to introduce Chica~Chida to New York with RNDC and Opici,” said Sam Hirsch and Charles Sachs, the founders of Piermont Brands. “This launch is particularly meaningful as many of our team members are based in Brooklyn, making it a special moment for all of us.”

Chica~Chida is now available throughout New York, New Jersey, Florida, South Carolina, Georgia, Tennessee, Illinois, Wisconsin, Connecticut with a suggested retail price of $24.99 for a 750ML bottle.

###

About Chica~Chida

Chica~Chida is a peanut butter agave spirit crafted in Tequila, Mexico. It’s bottled at 32% and was made with allergen-free peanut butter extract. It has a rich, nutty aroma and earthy sweetness. Chica~Chida is available for purchase (750ML bottles) in the states of New York, New Jersey, Florida, South Carolina, Georgia, Tennessee, Illinois, Wisconsin, Connecticut and online.

About Republic National Distributing Company

As a leading national beverage distributor in wine and spirits, RNDC has established its reputation by bringing the industry’s brightest talent together, consistently igniting opportunities for our suppliers, customers, and associates. Our expansive national reach empowers suppliers by building strategic relationships with on- and off-premise customers, elevating their brands and connecting them with their target consumers. Operating in the District of Columbia and 39 states across the United States, we are committed to being the most valuable partner to all we serve. With roots extending before Prohibition and a footprint spanning from local to national, digital to DTC, we are ushering in a new era of wine and spirits distribution within the three-tier system. At RNDC, we work in that rare space where commitment to craft meets unrelenting quality. Fueled by passion, we are raising the bar for beverage alcohol distribution—elevating spirits and sales across our value chain. 

About Opici Family Distributing

Opici Family Distributing, named one of the “Top 10 US Wine Distributors” by Wines and Vines in 2021, is a fourth-generation, family-owned wines and spirits wholesaler operating in New Jersey, New York, Connecticut, Washington DC, Maryland and Delaware. With roots in the wine business dating back to 1934, Opici Family Distributing continues to honor its history with a focus on relationships, customer service, and innovation.