U.S. Beverage Announces Sales and Marketing Partnership with Utah’s Beehive Distilling

PRESS RELEASE posted by PeetCom Inc.

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STAMFORD, CT (November 26, 2024) U.S. Beverage, LLC, (USB) one of America’s leading beverage companies, announced today that it has signed a sales and marketing agreement with Utah-based Beehive Distilling. The agreement will expand the footprint of Beehive’s portfolio of craft spirits and canned cocktails across the country. 

Poised to begin its 28th year of operations, U.S. Beverage focuses on building its portfolio of recognized craft, import, and ready to drink/serve brands thru its national network of distributors and retail partners.

Beehive Distilling was started in 2013 by three friends who audaciously thought they could start a distillery in one of the most challenging markets for alcohol in the country. With an 80-gallon still and 1200 sq feet of production space in a run-down warehouse in Salt Lake City, Beehive Distilling was born. Starting with Jack Rabbit Gin—the first gin produced in Utah since 1870 and now the state’s best-selling artisanal gin—the company has expanded its portfolio to include a barrel-aged gin, which won Best of Class at the Sunset International Spirit Awards. To mark their 10th anniversary, they also released Decade Dry, a new gin that has already won a gold medal at the Sunset Spirit Awards. In addition, Beehive has incorporated their craft spirits into a lineup of RTD’s. As well as making American whiskeys, vodka, and a line up of barrel aged special editions. 

“We are thrilled to welcome the Beehive Distilling brands into the U.S. Beverage portfolio,” said Justin Fisch, President & CEO. “These brands have built a devoted fan base in Utah and through the power of our sales and marketing platform, we are going to take them nationwide.” 

The Beehive Distilling Portfolio includes: 
  • Jack Rabbit Gin – A complex blending of botanicals that never forgets that Juniper is king. 45% ABV.
  • Barrel Reserve Gin – A premium gin distilled from a blend of seven botanicals, then let it rest in hand-charred French oak barrels. 42.5% ABV. 
  • Small Batch Vodka – Distilled from organic sugar cane. 40% ABV. Straight Bourbon Whiskey – Crafted from local, heirloom Oaxacan Green corn and aged for at least 4 years in new American Oak Barrels. 46% ABV. 
  • Desolation Full Disclosure Rye Whiskey – Spicy and delicious. 46% ABV. Decade Dry Gin – A gin that pays homage to its juniper roots while embracing an innovative Asian-inspired profile. 45% ABV. 
  • Cask Aged Rye Whiskey – Made with heirloom Hopi Blue corn grown locally and then aged in 20-year-old Mexican Sherry barrels. A rich whiskey with the unmistakable nose of over-ripe apples, current, figs, honey and leather. 46% ABV. 

Beehive Ready to Drink Cocktails 
  • Moscow Mule A refreshing vodka cocktail with a kick of ginger and a squeeze of lime. 9% ABV. 
  • Gin Rickey The classic gin cocktail made from Jack Rabbit Gin, seltzer and a touch of lime. 9% ABV. 
  • Gin & Tonic The perfect G&T made from Jack Rabbit Gin and a craft tonic that is not too sweet. 9% ABV.
  • Juice Weasel Fresh and fruity, made from vodka and other flavors. 13% ABV. 

About Beehive Distilling 

Beehive Distilling is dedicated to quality and craftsmanship with a true "farm-to-glass" philosophy. Beehive offers an impressive portfolio of artisan gins, American whiskeys and vodka, alongside a curated selection of ready-to-drink cocktails (RTDs). Each product is carefully crafted to highlight locally sourced ingredients and feature authentic, bold flavors. Beehive Distilling is based in Salt Lake City, Utah. 

About United States Beverage 

United States Beverage LLC (USB) is a leading independent beverage company in the United States, specializing in imported and U.S. craft beer, ciders, specialty beverages and spirits. US Beverage provides sales, marketing and route to market services for a diverse portfolio which includes UINTA Brewing Co., acquired by USB in 2022, as well as a global portfolio of premium brands such as Moosehead Lager, Erdinger, Malibu® Splash sparkling malt beverages, Captain Lawrence, Innis & Gunn, Cervecería La Tropical, the Damm portfolio of brands: Estrella Damm Lager, INEDIT, DAURA and DAURA IPA, Czechvar, Superior Cerveza, Birra Moretti, Dragon Stout, Alfa Beer, Sagres, Krusovice, Zagorka, Zajecarsko, Dewey Crush RTD, Brody’s Crafted Cocktails, and Beehive Distilling. USB is headquartered in Stamford, Connecticut.  

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