Roseade Spritzer Launches New Flavors And Offerings For Peak Tailgate Season

LOS ANGELES – Just in time for peak tailgate season, Roseade Spritzer, California’s #1 wine spritzer (IRI 26-week data, 10-6-2024), is excited to announce today its highly anticipated inaugural line extension. Building on the brand’s growing success, Roseade USA introduces 4-packs of Roseade Pineapple Lemonade, designed to elevate any day-drinking occasion.

Introducing Rosé Pineapple Lemonade

Roseade Spritzer’s new Pineapple Lemonade blends premium Rosé wine from Lodi, California with fresh lemonade made from California lemons and natural pineapple purée, creating a bright, tropical twist on the classic Roseadeflavor. "As a growing brand, we love hearing from our consumers, and when they asked for a sweeter option, we decided that pineapple offered the natural sweetness we were looking for," said Karl Ziegler, co-founder and CEO of Roseade USA. "Pineapple is the perfect complement to Roseade’s bright and zesty taste, offering our fans a tropical burst without any added sugar or calories." The result is a refreshing new addition that pairs seamlessly with the original Rosé Lemonade, offering an elevated and crushable choice for spritzer lovers everywhere.  The new release is 8% ABV and retails for $14.99 per 4-pack.

Now available in California and Arizona, both products continue Roseade USA’s commitment to delivering refreshing adult beverages made with high-quality, natural ingredients with a focus on exceptional flavor.

About Roseade USA

Roseade USA LLC was founded by industry veterans Karl Ziegler and Victoria Ash of Concurrent Wine & Spirits, with a passion for creating premium wine spritzers that emphasize fresh, natural ingredients. Bringing a fresh, fun twist to wine-based beverages, Roseade Spritzer offers a low-alcohol (8% ABV), gluten-free, ready-to-drink blend of Rosé wine, traditional lemonade, and a splash of spritz. Designed to elevate good times and laid-back vibes, Roseade Spritzer is perfect for enjoying in a can or over ice. Its flagship product, Original Rosé Lemonade, has quickly become a favorite day drink across California and beyond. Now available in four-packs in two refreshing flavors, each sip embodies the chill vibe of Lenny the Lemon and is an unpretentious and delicious way to enjoy wine.

For more information visit roseadeusa.com and follow @roseadeusa on Instagram.