Botanic Tonics, Maker of feel free, Establishes Consumer Advisory Council to Further Strengthen Industry Leadership

Broken Arrow, OK -- Botanic Tonics, LLC, maker of feel free™ and a leader in premium, plant-based supplements, today announced the formation of its Consumer Advisory Council (CAC), an independent council designed to amplify consumer voices and strengthen the company's industry-leading position. The council will provide insights and consultation on a range of consumer-centric issues, including product development, safety standards, labeling practices, consumer education initiatives, and responsible marketing.

"The formation of this Consumer Advisory Council represents our commitment to leading by example," said Cameron Korehbandi, CEO of Botanic Tonics. "As the premier brand in our category, we're setting a new standard for how companies engage with their consumers. This isn't just about gathering feedback—it's about embedding the consumer perspective into our company's DNA."

The CAC brings together diverse voices who will help shape Botanic Tonics' continued leadership in premium, plant-based supplements. Council members will serve one-year terms and participate in monthly meetings to:

The council will operate with full autonomy and maintain direct access to company executives, leading scientists, and researchers in the botanical supplements field. This structure ensures that consumer voices reach decision-makers who can implement meaningful advances and enhancements.

"Our position as a market leader comes with responsibility," added Korehbandi. "By bringing consumers directly into our decision-making process, we're demonstrating what leadership looks like in the modern supplements industry. When we raise the bar on transparency and consumer engagement, it benefits everyone—but most importantly, it benefits our consumers."

The establishment of the CAC follows other consumer-first initiatives from Botanic Tonics, including enhanced product labeling, increased age restrictions, and support for standardized industry regulations.

Botanic Tonics, maker of feel free™, is a premium, plant-based supplements company that helps people make the most of the moments that matter through its innovative botanical products. The company operates an FDA-registered, cGMP-certified production facility in Broken Arrow, Oklahoma and serves over 5 million product servings monthly through more than 23,000 retail locations nationwide. Botanic Tonics is committed to product safety, quality, and consumer education.