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BevNETPress Releases

Twinings Announces The Debut Of Twinings Refreshers

PRESS RELEASE posted by Twinings

Aug. 13, 2025 at 3:36 pm

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Twinings, the iconic British tea brand, today announced the launch of Twinings Refreshers—its first ever, deliciously refreshing herbal tea instant beverage, specially crafted to dissolve in cold water and deliver bold flavour in seconds. Created to meet rising demand for cold, functional drinks, Twinings Refreshers brings a fresh take on herbal tea, particularly for Gen Z and Millennial consumers who are reaching for more convenient, feel-good options.

Launching in Strawberry Raspberry and Peach Mango flavours, Twinings Refreshers is a café-inspired iced refresher that offers a delicious, flavourful pick-me-up—perfect for any time of day, especially during the afternoons when you're craving an uplifting treat. Whether you're powering through the workday or unwinding at home, just pour a packet into cold water, stir, and sip for instant refreshment.

"For more than 300 years, Twinings' Master Blenders and expert Herbalists have brought the most exciting blends to tea lovers all over the world," said Stephanie Berez, VP of Marketing, North America. "With Twinings Refreshers, we're bringing that same quality and craft to a new kind of herbal tea experience, one that satisfies cravings with the premium ingredients customers expect from Twinings."

Formulated with Honeybush herbal tea extract and real fruit pieces, each packet delivers a tasting experience that engages the senses. Twinings uses a proprietary drying method that maintains the taste, texture, and aroma of real fruit—with visible fruit bits in every cup that add a pop of flavour and are perfectly sized to sip through a straw.

Twinings Refreshers will launch nationwide starting in August 2025, with an MSRP of $6.29 per box. The new line will be available at Target, Kroger, Albertsons Safeway, ShopRite, Walgreens, CVS, and more, as well as online at Amazon and TwiningsUSA.com.

What Makes Twinings Refreshers Refreshing

  • Instant Convenience: Simply pour into 12 oz of cold water, stir, and enjoy over ice
  • Real Fruit Bits: Featuring dried strawberry or peach pieces sized for sipping enjoyment
  • Caffeine-Free: Perfect for any moment, any occasion and any member of the family
  • Quality Herbal Ingredients: Offers the same amount of honeybush as a traditional herbal tea bag, made with real ingredients and no artificial sweeteners

For recipes and more, visit TwiningsUSA.com and follow @TwiningsUSA on social.

About Twinings

Established in London in 1706, Twinings has been crafting exceptional teas for more than 300 years, blending rich flavours, captivating aromas, and unmatched expertise.

A global leader in tea, Twinings offers US consumers more than 50 delicious varieties spanning black, green, herbal, and cold offerings, including America's #1 English Breakfast*. Each blend is carefully curated and crafted by Twinings' Master Blenders and expert herbalists to ensure consistent taste and quality, using herbs, fruits, and teas sourced from around the world.

Twinings continues to innovate to elevate everyday moments with extraordinary taste, delivering high-quality hot and cold beverages that meet the evolving needs of today's consumers.

*Nielsen L52W/E 7/12/25

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