Introducing Ellora, the Premium THC Spirit Alternative for the Zero-Proof Era

Crescent Canna Launches Top-Shelf THC Infusion That Shines Straight and in New-School Mocktails

NEW ORLEANS — Oct. 7, 2025 — Crescent Canna, an award-winning purveyor of THC beverages, proudly announces the launch of Ellora, a nonalcoholic, THC-infused spirit alternative that delivers uplifting, hangover-free effects. Crafted to be enjoyed neat, on the rocks, or in craft cocktails, Ellora offers consumers an elevated new way to sip socially or solo, sans alcohol.

Each sleek, 750 mL bottle of Ellora contains 85 mg of hemp-derived Delta-9 THC, with 5 mg of THC per serving (1.5 fl oz), delivering fast-acting effects within 15 minutes. 

Winner of the 2025 Platinum High Spirits Award for Infused Spirits, Ellora is crafted with subtly sweet notes of lemon verbena and organic blue agave, as well as enticing, earthy floral notes for a smooth, balanced profile without the bitter aftertaste found in many cannabis beverages.

“Ellora is delicious on its own, or it will make your favorite cocktail even better,” said David Reich, Crescent Canna CMO and co-founder. “Ellora delivers an uplifting cannabis experience without alcohol, and a smooth, complex flavor you’ll enjoy, even without a mixer."

Ellora is made in the United States with natural, vegan, and gluten-free ingredients, and has 28 calories per serving.  Like all Crescent Canna products, every batch of Ellora is full-panel lab-tested to ensure purity, consistency, and quality.

Recent survey data from Crescent Canna shows that 77% of the THC beverage consumers who took part in the survey reported drinking less alcohol since trying THC drinks, and more than 20% said they had quit alcohol entirely. With these insights in mind, Crescent Canna is continuing to set the standard for THC-infused alcohol alternatives, from seltzers to energy drinks to cocktails.

“Ellora expands Crescent Canna’s mission to offer a full portfolio of exceptional THC beverages,” said Crescent Canna CEO and co-founder Joe Gerrity. “Our goal is to provide adult consumers with fun and flavorful alcohol-free options to elevate every moment, from the couch to the cocktail bar.”

Adults 21 and older can order Ellora at CrescentCanna.com. Shipping is fast and free with orders over $99. 

About Crescent Canna

Crescent Canna is redefining cannabis one beverage, one venue, one market at a time. Headquartered in New Orleans and founded by longtime friends with deep roots in the Crescent City, Crescent Canna makes federally legal and award-winning cannabis products for adults across the country.

From the nation's number-one-selling THC drink, Crescent 9 THC Seltzer, to functional beverages like zero-calorie Zexi THC Water and Wobble THC Energy Drink, every product meets regulatory requirements and is crafted with high-quality ingredients, rigorously tested, and affordable.

With a rapidly expanding presence in bars, music venues, grocery stores, and retail shelves in more than 20 states, Crescent Canna is on a mission to replace alcohol with something better: delicious and highly satisfying THC beverages that deliver a vibe, not a hangover. Learn more at crescentcanna.com.