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BevNETPress Releases

JAMU Launches Fresh New Flavor

info_outline PRESS RELEASE posted by JAMU

Nov. 12, 2025 at 8:29 am

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Non-Alcoholic BeveragesFood Companies
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Premium soda brand, JAMU, has launched a fourth tantalizing flavor, Cucumber & Pineapple, to its range of all-natural premium sodas that not only offer great taste but are naturally gut-friendly too.

JAMU's new Cucumber & Pineapple promises a delicious blend of real fruit extracts, botanicals, and prebiotic fiber.

With the launch of Cucumber & Pineapple, there are now four flavors in Jamu's newly relaunched range, including Raspberry & Hibiscus, Blood Orange & Peach, and Lemon & Basil. "We're excited to be introducing a brand-new flavor to our range of better-for-you drinks, which suit all occasions, from an afternoon pick-me-up to drinking socially with friends. The new Cucumber & Pineapple adds a different element to the range and is wildly refreshing," explains Tahi Grant-Sturgis, co-founder of Jamu.

"Unlike the bold tropical flavor we're accustomed to with pineapple flavoring and juice, we've instead gone for using a natural pineapple extract, which is subtle and vibrant, much like a young pineapple that's not fully ripe. It's a little more refined and is the perfect partner for cucumber and mint, which offer a crisp green freshness that is reminiscent of summer days. The pairing of pineapple and cucumber in contemporary drinks and cocktails is very popular, and we think Jamu fans will enjoy this flavor combo," adds Tahi.

Crafted with all-natural premium ingredients, JAMU's new Cucumber & Pineapple flavor is available in a 330ml can and boasts 6g of prebiotic fiber to support the friendly microbes within our digestive system while offering low calories, elevated flavors, and no sweeteners, colors, or preservatives. It's 14 allergen-free and suitable for vegans.

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