• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Round Barn Distillery Introduces the Lighthouse Series With the Release of Watchman Barrel-Strength Bourbon

info_outline PRESS RELEASE posted by Moersch Hospitality Group

Apr. 15, 2026 at 2:33 pm

X LinkedIn Reddit Facebook Email
Report Press Release
michigan distillerybourbon new releasemichigan spiritsmakers trail
Spirits Companies
  • image-01

Baroda, MI. (April 15, 2026) — Round Barn Distillery is proud to introduce a bold new chapter in its spirits program with the launch of the Lighthouse Series, a limited-edition bourbon collection debuting this April. The series will feature four distinct blends, each released individually, beginning with Watchman Barrel-Strength Bourbon.

Inspired by the iconic lighthouses that line the Lake Michigan shoreline, it’s a tribute to the quiet strength, precision, and dedication of those who guide others through the dark. Each release will showcase a distinct, limited expression, crafted with intention and rooted in both tradition and innovation.

The Watchman Barrel-Strength Bourbon, leading the series, sets the tone for what’s to come. Unfiltered and bottled at barrel strength, this bourbon delivers a bold, expressive profile, allowing the true character and complexity of the spirit to shine through. Backed by more than 50 years of collective blending and distilling experience, Watchman reflects both the legacy of the craft and the forward-thinking spirit of Round Barn Distillery.

“For us, taking the distillery to the next level isn’t just about growth; it’s about innovation, creativity, and elevating the entire experience,” said Matthew Moersch, CEO & Owner. “Watchman represents that shift. It’s a powerful first release, and we’re only scratching the surface of what’s to come.”

To celebrate, Round Barn Distillery will host The Barrel Drop, an exclusive launch event at the Bourbon Barn at Round Barn on Saturday, April 18. Guests will have the opportunity to be among the first to experience and purchase Watchman Barrel-Strength Bourbon, available in limited quantities on a first-come, first-served basis.

Following the initial release, Watchman will be available at Round Barn locations while supplies last, with limited allocations also distributed to select wholesale and retail partners.

About Round Barn Distillery

Located in the heart of Southwest Michigan, Round Barn Distillery is known for its commitment to quality, innovation, and handcrafted spirits. As part of the Moersch Hospitality Group portfolio, Round Barn continues to push the boundaries of Michigan distilling while staying rooted in tradition.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Explore the Nombase CPG Database

Head to Nombase to learn more about the tagged companies and their offerings.

  • Round Barn Distillery
    Round Barn DistilleryCPG Companies
    External Link Icon
    View on Nombase

Latest News

Box Store Battle at Bev Forum: Target, Walmart Sales Strategies

Box Store Battle at Bev Forum: Target, Walmart Sales Strategies

Marketing: Hint Makes Water Something to ‘Crave’

Marketing: Hint Makes Water Something to ‘Crave’

Buda Juice’s First Public Quarter Brings Double-Digit Revenue Gains, Walmart Expansion

Buda Juice’s First Public Quarter Brings Double-Digit Revenue Gains, Walmart Expansion

SPONSORED POST
Buying as Well as You Sell: Your Next Profit Tailwind

Buying as Well as You Sell: Your Next Profit Tailwind

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Market Manager - OH/PA - Bluebird Hardwater LLC

Market Manager - OH/PA - Bluebird Hardwater LLC

Field Sales Representative - Hamburg Brewing Company

Field Sales Representative - Hamburg Brewing Co...

Packaging & Equipment Technician - Russian River Brewing Company

Packaging & Equipment Technician - Russian Rive...

North Carolina Brand Manager - Edmunds Oast Brewing Company

North Carolina Brand Manager - Edmunds Oast Bre...

Brewer Level 2 - Melvin Brewing

Brewer Level 2 - Melvin Brewing

Head Brewer - The Fermentorium Beverage Co.

Head Brewer - The Fermentorium Beverage Co.

View All Jobs|Post a Job

More News

Reed’s Plots Another ‘Course-Correction’ Amidst Grim Q1

Reed’s Plots Another ‘Course-Correction’ Amidst Grim Q1

Sazerac Acquires Equity Stake In SIPMARGS

Sazerac Acquires Equity Stake In SIPMARGS

Non-Alc Beverages Remain Healthy in Retail and on Amazon

Non-Alc Beverages Remain Healthy in Retail and on Amazon

Report: Brown-Forman Turns Down Sazerac’s $15B Bid

Report: Brown-Forman Turns Down Sazerac’s $15B Bid

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Packaging Operator - Mighty Squirrel Brewing Co. - Mighty Squirrel Brewing Co.
  • Washington State Manager - Schilling Cider - Schilling Cider
  • Brewer-Cellar I - Drake's Brewing Company - Drake's Brewing Company
  • National Chain Manager - Pittsburgh Brewing Company - Pittsburgh Brewing Company
  • Market Manager - (East Valley - Phoenix/Scottsdale) - Firestone Walker Brewing Company - Firestone Walker Brewing Company
  • New York State Sales Representative - Citizen Cider - Citizen Cider
  • Key Account Manager (DC/MD) - Loca Loka Tequila - Loca Loka Tequila
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Box Store Battle at Bev Forum: Target, Walmart Sales Strategies
  2. Marketing: Hint Makes Water Something to ‘Crave’
  3. Buda Juice’s First Public Quarter Brings Double-Digit Revenue Gains, Walmart Expansion
  4. Reed’s Plots Another ‘Course-Correction’ Amidst Grim Q1
  5. Sazerac Acquires Equity Stake In SIPMARGS
  6. Non-Alc Beverages Remain Healthy in Retail and on Amazon
  7. Report: Brown-Forman Turns Down Sazerac’s $15B Bid
  1. Vibes Beverages Sets a New Standard for Functional Tonics With Its Social Hops Line
  2. Ghost Tequila Expands into Asia-Pacific Markets
  3. KO Distilling Earns Best in Show, Best in Class at Virginia’s 2026 First Landing Cup
  4. Seagram’s 7 Crown Blended Whiskey Turns Up the Taste of Summer with New Apple Pie Flavor
  5. HydroWild Launches Clean Hydration Brand Made Specifically for Kids and Teens
  6. UK functional shots hit £100m as category growth accelerates
  7. Ysidro Sake Spritz Returns to the Hollywood Bowl for Second Consecutive Season
  1. Sazerac Acquires Equity Stake In SIPMARGS
  2. Report: Brown-Forman Turns Down Sazerac’s $15B Bid
  3. Ritual Zero Proof Debuts RTDs
  4. How Lil Yachty’s Yacht Water Is Building on Atlanta Music and Brewing Veterans
  5. Middle-Tier Power Players Emerge As RNDC Nears a Total Exit
  6. Breakthru Beverage to Acquire RNDC’s Kentucky, Indiana Territories; More Transactions Incoming
  7. New Hard Lemonade RTDs Squeeze Out Mainstays
  1. How Lawson’s Stays on Brand, and Rhinegeist’s Plans Amid Hemp-Bev Prohibition
  2. Jim Koch: Premiumization Still Possible, 4th Category Boston Beer’s ‘Niche’
  3. Press Clips: OH Out-of-State Shipping, Molson Coors’ Acquisition Strategy, New Life For Bold Mariner Beers & More
  4. Sazerac Expands RTD Portfolio with Equity Stake In SIPMARGS
  5. NIQ Weekly Scans: April Drags Bev-Alc Sales -5.4% YoY in L4W, -2.1% YTD
  6. On-Premise Velocity Flat Ahead of Mother’s Day; Holiday Uptick Expected
  7. Merican Light Beer Adds Distribution in North Carolina, Tennessee
View All|Submit News

Promoted PR Posts

Island Company Rum Launches Public Investment Round Following Unprecedented Global Award Run

Island Company Rum Launches Public Investment Round Following Unprecedented Global Award Run

KA-EX Launches First Ready-to-Drink Creatine EAA+ Booster

KA-EX Launches First Ready-to-Drink Creatine EAA+ Booster

Introducing Everything You Always Wanted to Know About the Food & Beverage Industry (But Were Afraid to Ask) — Volume 1

Introducing Everything You Always Wanted to Know About the Food & Beverage Industry (But Were Afraid to Ask) — Volume 1

Founders of Keg Credit Announce Formation of Keg Capital

Founders of Keg Credit Announce Formation of Keg Capital

Dirty Dill Pickle Vodka Is Scaling Fast — and Inviting Its Community Along for the Ride

Dirty Dill Pickle Vodka Is Scaling Fast — and Inviting Its Community Along for the Ride

Flor de Caña - Official Rum of the Mutua Madrid Open 2026

Flor de Caña - Official Rum of the Mutua Madrid Open 2026

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙