• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Badger Bevs Debuts Two New Flavors Ahead of Bar Convent Brooklyn

info_outline PRESS RELEASE posted by Badger Bevs

May. 11, 2026 at 1:19 pm

X LinkedIn Reddit Facebook Email
Report Press Release
Non-Alcoholic Beverages
  • image-01

Badger Bevs, the premium cocktail mixer trusted by leading bars, restaurants, and hospitality groups nationwide, is expanding its lineup with the introduction of two new flavors: Cucumber Celery and Yuzu Lime. The new offerings will debut this June, just ahead of the brand’s presence as the exclusive mixer partner of Bar Convent Brooklyn (BCB), one of the industry’s most influential gatherings of bartenders and beverage professionals.

Launched in 2022 by Founder David Vogel, Badger Bevs was created with the understanding that mixers are just as crucial to a quality cocktail as the featured spirit. Made with natural ingredients sourced from around the globe and proudly produced in the USA, Badger’s growing portfolio includes Ginger Beer, Ginger Ale, Tonic Water, Club Soda, Sparkling Grapefruit, and Sparkling Blood Orange.

The introduction of Cucumber Celery and Yuzu Lime marks the brand’s first new flavor launch since 2024. Cucumber Celery brings a crisp, delicate, and refreshing profile to the category—an entirely new, low-calorie offering unique to Badger—while Yuzu Lime taps into one of the bar world’s fastest-growing flavor trends, delivering an all-natural, high-quality option with exceptional taste.

The launch follows closely on the heels of Badger’s recent introduction of 750mL bottles across its core mixers—Club Soda, Tonic Water, and Ginger Beer—further reinforcing the brand’s focus on supporting high-performance cocktail programs with formats designed for both precision and efficiency behind the bar.

“Over the past year, we’ve seen incredible momentum across the business—from deeper partnerships with leading hospitality groups to expanding how and where our products show up behind the bar,” says David Vogel, Founder of Badger Bevs. “Cucumber Celery and Yuzu Lime reflect the next step in that evolution—flavors that give bartenders and hospitality professionals more range, more creativity, and more ways to build layered, memorable drinks.”

Badger has experienced rapid growth, increasing 475% in 2024 and an additional 250% in 2025, with similar expansion expected for 2026. Distributed nationally since 2024, the brand is carried in thousands of restaurants, hotels, country clubs, and catering programs across the U.S.

As the exclusive mixer partner of Bar Convent Brooklyn, Badger Bevs will showcase the new flavors across the show floor, offering attendees the opportunity to experience the versatility and performance of the expanded lineup firsthand. The partnership underscores Badger’s continued investment in the on-premise channel, where the brand is featured in top cocktail bars, fine-dining restaurants, hotels, and catering programs across the U.S., while also remaining available through select retail partners.

With the addition of Cucumber Celery and Yuzu Lime, Badger continues to expand its portfolio with flavors designed for today’s most dynamic cocktail programs.

About Badger Bevs

Created by Founder David Vogel, Badger Bevs is a line of premium cocktail mixers. The brand launched in 2022 with three core mixers—Ginger Beer, Tonic Water, and Club Soda—and expanded its lineup in 2024 with Ginger Ale, Sparkling Blood Orange, and Sparkling Pink Grapefruit. Using the finest natural ingredients sourced from around the globe and proudly produced in the USA, these mixers are tailor-made for the most discerning palates. Boasting one of the highest carbonation levels of any mixer in the industry, Badger complements top-shelf spirits, but also stands alone, delivering an unparalleled taste experience.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

RTD Cocktails Outperform as Total Bev-Alc Declines Moderate Slightly

RTD Cocktails Outperform as Total Bev-Alc Declines Moderate Slightly

Lifeway Surpasses $60M in Sales in ‘Blowout’ First Quarter As Probiotics Surge

Lifeway Surpasses $60M in Sales in ‘Blowout’ First Quarter As Probiotics Surge

Box Store Battle at Bev Forum: Target, Walmart Sales Strategies

Box Store Battle at Bev Forum: Target, Walmart Sales Strategies

SPONSORED POST
Buying as Well as You Sell: Your Next Profit Tailwind

Buying as Well as You Sell: Your Next Profit Tailwind

Marketplace

Contract Manufacturing & Packaging Services - Portland, Maine Area

Contract Manufacturing & Packaging Services - P...

View All|Post a Listing

Featured Jobs

Product Development Coordinator - New Holland Brewing Company

Product Development Coordinator - New Holland B...

Area Sales Manager - Long Island, NY - Good Boy Vodka

Area Sales Manager - Long Island, NY - Good Boy...

Brewer I - Eureka Heights Brewing Company

Brewer I - Eureka Heights Brewing Company

Head Brewer - The Fermentorium Beverage Co.

Head Brewer - The Fermentorium Beverage Co.

Assistant Brewer - Firehouse Brewing Co.

Assistant Brewer - Firehouse Brewing Co.

Spirits and Beer Sales Consultant - Vin Sauvage

Spirits and Beer Sales Consultant - Vin Sauvage

View All Jobs|Post a Job

More News

Reed’s Plots Another ‘Course-Correction’ Amidst Grim Q1

Reed’s Plots Another ‘Course-Correction’ Amidst Grim Q1

Sazerac Acquires Equity Stake In SIPMARGS

Sazerac Acquires Equity Stake In SIPMARGS

Non-Alc Beverages Remain Healthy in Retail and on Amazon

Non-Alc Beverages Remain Healthy in Retail and on Amazon

Report: Brown-Forman Turns Down Sazerac’s $15B Bid

Report: Brown-Forman Turns Down Sazerac’s $15B Bid

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Sales Account Manager- TN - Spiked Ade - Spiked Ade
  • NH/ME/VT State Manager - Spiked Ade - Spiked Ade
  • Packaging Operator - Mighty Squirrel Brewing Co. - Mighty Squirrel Brewing Co.
  • Washington State Manager - Schilling Cider - Schilling Cider
  • Brewer-Cellar I - Drake's Brewing Company - Drake's Brewing Company
  • National Chain Manager - Pittsburgh Brewing Company - Pittsburgh Brewing Company
  • Market Manager - (East Valley - Phoenix/Scottsdale) - Firestone Walker Brewing Company - Firestone Walker Brewing Company
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Box Store Battle at Bev Forum: Target, Walmart Sales Strategies
  2. Marketing: Hint Makes Water Something to ‘Crave’
  3. Buda Juice’s First Public Quarter Brings Double-Digit Revenue Gains, Walmart Expansion
  4. Reed’s Plots Another ‘Course-Correction’ Amidst Grim Q1
  5. Sazerac Acquires Equity Stake In SIPMARGS
  6. Non-Alc Beverages Remain Healthy in Retail and on Amazon
  7. Report: Brown-Forman Turns Down Sazerac’s $15B Bid
  1. Tempted Launches First-Ever Canned Dirty Shirley, Co-Founded by Sommer Ray, on GoPuff
  2. Good Boy Vodka Up 300%, Cracks the Top 10 RTD List
  3. Vibes Beverages Sets a New Standard for Functional Tonics With Its Social Hops Line
  4. Ghost Tequila Expands into Asia-Pacific Markets
  5. KO Distilling Earns Best in Show, Best in Class at Virginia’s 2026 First Landing Cup
  6. Seagram’s 7 Crown Blended Whiskey Turns Up the Taste of Summer with New Apple Pie Flavor
  7. HydroWild Launches Clean Hydration Brand Made Specifically for Kids and Teens
  1. Sazerac Acquires Equity Stake In SIPMARGS
  2. Report: Brown-Forman Turns Down Sazerac’s $15B Bid
  3. Ritual Zero Proof Debuts RTDs
  4. How Lil Yachty’s Yacht Water Is Building on Atlanta Music and Brewing Veterans
  5. Middle-Tier Power Players Emerge As RNDC Nears a Total Exit
  6. Breakthru Beverage to Acquire RNDC’s Kentucky, Indiana Territories; More Transactions Incoming
  7. New Hard Lemonade RTDs Squeeze Out Mainstays
  1. How Lawson’s Stays on Brand, and Rhinegeist’s Plans Amid Hemp-Bev Prohibition
  2. Jim Koch: Premiumization Still Possible, 4th Category Boston Beer’s ‘Niche’
  3. Press Clips: OH Out-of-State Shipping, Molson Coors’ Acquisition Strategy, New Life For Bold Mariner Beers & More
  4. Sazerac Expands RTD Portfolio with Equity Stake In SIPMARGS
  5. NIQ Weekly Scans: April Drags Bev-Alc Sales -5.4% YoY in L4W, -2.1% YTD
  6. On-Premise Velocity Flat Ahead of Mother’s Day; Holiday Uptick Expected
  7. Merican Light Beer Adds Distribution in North Carolina, Tennessee
View All|Submit News

Promoted PR Posts

Oktane Scores Golden Ticket: KeHe Distribution Trend Finder Taps Performance Beverage for Nationwide Growth

Oktane Scores Golden Ticket: KeHe Distribution Trend Finder Taps Performance Beverage for Nationwide Growth

The World’s First Iced Turkish Coffee RTD Introduces a New Era of Cultural Wellness

The World’s First Iced Turkish Coffee RTD Introduces a New Era of Cultural Wellness

Proper Beverage Co. Achieves NSF/ANSI 229 Food Safety Certification

Proper Beverage Co. Achieves NSF/ANSI 229 Food Safety Certification

Artet, the THC-Infused Cocktail Brand, Collaborates with Pearl Street Caviar to Launch a One-of-a-Kind Luxury Bundle for 4/20

Artet, the THC-Infused Cocktail Brand, Collaborates with Pearl Street Caviar to Launch a One-of-a-Kind Luxury Bundle for 4/20

Easy Does It Introduces Original Gold, a Mexican-Style Non-Alcoholic Lager

Easy Does It Introduces Original Gold, a Mexican-Style Non-Alcoholic Lager

The 5th Ingredient Launches Beer30 + NetSuite Integration

The 5th Ingredient Launches Beer30 + NetSuite Integration

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙