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BevNETPress Releases

Meet the Official Sip of Summer: Cointreau Citrus Spritz

PRESS RELEASE posted by Cointreau

May. 19, 2026 at 3:27 pm

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NEW YORK--(BUSINESS WIRE)--Cointreau, the iconic orange liqueur at the heart of more than 500 cocktails, including The Original Margarita and The Cosmopolitan, is kicking off the summer season with the national launch of Cointreau Citrus Spritz. The ready-to-serve cocktail range is designed for effortless, on-the-go enjoyment and is now available to consumers across the U.S. who are looking for a convenient and delicious option to spritz into summer.

Warmer days mean more outdoor moments and sun-soaked occasions, and Cointreau is elevating seasonal sipping with a new, simpler way to spritz. Cointreau Citrus Spritz blends the iconic orange liqueur with French white wine and natural ingredients, delivering a bright and bubbly experience. The 750ml ready-to-serve format was made with summer entertaining in mind—whether you’re hosting a breezy backyard brunch, gathering on a rooftop, packing a picnic, or lounging by the pool. Simply pour over ice and enjoy.

“Cointreau has always been an essential ingredient in iconic cocktails, and Cointreau Citrus Spritz brings that same quality and flavor to the ready-to-serve space,” said Christophe de Pous, President & CEO of Rémy Cointreau Americas. “Following a regional launch in 2025, we’re thrilled to deliver a spritz that pairs convenience with the unmistakable taste of Cointreau to U.S. consumers and spritz lovers nationally this summer season.”

Available in two vibrant flavors:

  • Orange & Blood Orange: Bright, juicy, and perfectly balanced between tart and sweet
  • Lemon & Lime: Crisp, zesty citrus with a refreshing, tangy finish

To celebrate, Cointreau is stepping into one of summer’s most iconic destinations as an official sponsor of the 2026 Saratoga Race Course in New York, where attendees can celebrate a day at the races with a Citrus Spritz in hand.

Cointreau Citrus Spritz will be featured trackside during the Belmont Stakes (June 3–7, 2026) and throughout the Saratoga Race Course season (July 3–September 6, 2026), bringing the same easy, elevated spritz experience to days spent in the sun, cheering with friends, and celebrating summer tradition. Guests will be able to enjoy Cointreau Citrus Spritz across the property, including at The Cointreau Spritz Bar, as well as on-menu throughout the venue all season long.

Cointreau Citrus Spritz has an MSRP of $19.99 and is now available at select retailers across the U.S. as well as online at Instacart.com. For more information, visit cointreau.com or follow @Cointreau_US on Instagram.

About Cointreau

Maison Cointreau, the iconic creator of orange liqueur and a pioneer in cocktail culture, was founded in 1849 in Angers, France. With a legacy rooted in liquorist-distiller expertise, Cointreau remains at the heart of over 500 cocktails, including timeless classics like The Original Margarita and the Cosmopolitan. Its signature liqueur, Cointreau L’Unique, is crafted through the precise selection and distillation of sweet and bitter orange peels, a process overseen by the Maison’s Master Distiller, Carole Quinton.

In 2025, Cointreau introduces its bold new brand platform, “Shake it Up,” a celebration of cocktail-making as a creative and social ritual. More than a tagline, it’s a call to mix things up, challenge conventions, and reimagine cocktail culture for a new generation.

Recognized for its exceptional quality and versatility, Cointreau is a staple for bartenders and cocktail enthusiasts around the world. Discover more at cointreau.com and follow us on Instagram @cointreau_us.

About Rémy Cointreau

All around the world, there are clients seeking exceptional experiences; clients for whom a wide range of terroirs means a variety of flavors. Their exacting standards are proportional to our expertise—the finely honed skills that we pass down from generation to generation. The time these clients devote to drinking our products is a tribute to all those who have worked to develop them. It is for these men and women that Rémy Cointreau, a family-owned French Group, protects its terroirs, cultivates exceptional multi-centenary spirits, and undertakes to preserve their eternal modernity. The Group’s portfolio includes high-end and singular brands, such as the Rémy Martin and Louis XIII cognacs and Cointreau liqueur. Rémy Cointreau has a single ambition: becoming the world leader in exceptional spirits. To this end, it relies on the commitment and creativity of its 1,850 employees and on its distribution subsidiaries established in the Group’s strategic markets. Rémy Cointreau is listed on Euronext Paris.

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