Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Blue Lot Bourbon Marks Two Years as West Virginia's Own

PRESS RELEASE posted by Tailgate Spirits LLC

Jul. 11, 2026 at 2:30 pm

XLinkedInRedditFacebookEmail
Report Press Release
Blue Lot Bourbon West Virginia WVU tailgate single barrel ultra premium craft spirits Morgantown
Spirits Companies

Distilled in Kentucky and finished by hand in Summersville, the tailgate-born brand enters its third year as a certified West Virginia Grown bourbon.

“Kentucky distilled it. West Virginia made it ours.” — Mike Greenblatt, Founder, Blue Lot® Bourbon

MORGANTOWN, WV, UNITED STATES

Tailgate Spirits LLC, maker of Blue Lot® Bourbon, this week marks two years since its founding, a milestone for a brand that has turned a West Virginia tailgate tradition into one of the state's most distinctive premium spirits.

The company was incorporated on July 11, 2024, and delivered its first order on August 29 that year. Two years on, Blue Lot® has built its following around an idea its founder sums up in two words: Culture, Bottled.™

“I didn't want a bourbon that was good for West Virginia,” said founder Mike Greenblatt. “I wanted one that was good, period. Something West Virginians could be proud of.”

Greenblatt, who arrived in West Virginia at age four and graduated from West Virginia University in 1981, has been part of the tailgate culture in the same Morgantown lot since 1980, when it was still mostly mud and gravel. The brand takes its name from that lot.

Though early sales were strong, Greenblatt set out to improve the liquid itself. He turned to Green River Distilling Co. in Owensboro, Kentucky, a distillery operating since 1885 with a growing national reputation, and hand-selected a six-year single barrel.

What distinguishes Blue Lot® is where it is finished. The bourbon is distilled in Kentucky, then shipped in sealed barrels to Summersville, West Virginia, where it is brought to bottling proof with West Virginia spring water, bottled, and labeled. Blue Lot® 100 Proof is certified as a West Virginia Grown product by the West Virginia Department of Agriculture. The additional logistics cost more than finishing the bourbon in Kentucky, a cost the company absorbs by design.

“A bourbon that calls itself ours has to come home before it reaches the bottle,” Greenblatt said. “Kentucky distilled it. West Virginia made it ours.”

Blue Lot® was built to reflect West Virginia identity without borrowing any institution's name, logo, or marks. The brand is independent and is not affiliated with, endorsed by, or sponsored by any university, athletic program, or conference.

At 66, with a successful company already behind him, Greenblatt describes the venture as a deliberate choice rather than a business he needed to start. “Because West Virginia earned it,” he said, “and I wasn't willing to wait for somebody else to get around to it.”

Availability

Blue Lot® Bourbon (100 Proof, SRP $84.99) is available at select retailers across West Virginia. For product information and locations, visit bluelotbourbon.com.

About Blue Lot® Bourbon

Blue Lot® Bourbon is a product of Tailgate Spirits LLC, founded in 2024. Distilled in Kentucky and proofed, bottled, and labeled in Summersville, West Virginia, Blue Lot® is a premium single-barrel bourbon built around West Virginia identity and culture. Learn more at bluelotbourbon.com.

Disclaimer

Blue Lot® is a registered trademark and Culture, Bottled.™ is a trademark of Tailgate Spirits LLC. Blue Lot® is an independent brand and is not affiliated with, endorsed by, or sponsored by any university, athletic program, or conference. Please enjoy responsibly. You must be of legal drinking age to purchase.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Explore the Nombase CPG Database

Head to Nombase to learn more about the tagged companies and their offerings.

  • Tailgate Spirits
    Tailgate SpiritsCPG Companies
    External Link Icon
    View on Nombase

Latest News

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

SPONSORED POST
Why the Future of Functional Beverages Is Defined by Consumer Experience

Why the Future of Functional Beverages Is Defined by Consumer Experience

Marketplace

Contract Brewing Available

Contract Brewing Available

View All|Post a Listing

Featured Jobs

Innovation Tech 1 - Sierra Nevada Brewing Co.

Innovation Tech 1 - Sierra Nevada Brewing Co.

Area Sales Manager - St. Pete, FL - Good Boy Vodka

Area Sales Manager - St. Pete, FL - Good Boy Vodka

Wholesale Sales Representative – Specialty Coffee Inventory - Mochalux

Wholesale Sales Representative – Specialty Coffee ...

Brewer - WeldWerks Brewing Co.

Brewer - WeldWerks Brewing Co.

Director of Beverage Co-Packing Sales - MetaBrand LLC

Director of Beverage Co-Packing Sales - MetaBrand ...

Northeast Market Manager – NY/NJ/CT - Social Hour Cocktails

Northeast Market Manager – NY/NJ/CT - Social Hour ...

View All Jobs|Post a Job

More News

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

New Beverages: Creatine, Protein, Caffeine and Everything In Between

New Beverages: Creatine, Protein, Caffeine and Everything In Between

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Head Brewer | Berkeley, CA - Gilman Brewing Company - Gilman Brewing Company
  • Lead Brewer - Smog City Brewing Co. - Smog City Brewing Co.
  • Cellar Operator - Craftsmith Beverage - Craftsmith Beverage
  • Packaging Operator - Craftsmith Beverage - Craftsmith Beverage
  • Director of Sales – Retail - Coast Beacon - Coast Beacon
  • Brewery Operator - 3rd Shift - New Holland Brewing Co. LLC - New Holland Brewing Co. LLC
  • Packaging Operator - Hopworks Brewery - Hopworks Brewery
View AllPost a Job

Recent Articles

  • Newswire
  • Features
  • Spirits
  • Beer
  1. Kick Fizz Hemp Beverages Now Available Across Texas
  2. Coca-Cola Consolidated Announces New Partnership Bringing Coca-Cola Products to Kiawah Island Golf Resort
  3. Sazerac Company Continues Investing in Kentucky with Acquisition of Garrard County Distilling
  4. Redwood Empire California Whiskey Announces New Limited-Edition: “The Hyperion”
  5. New Riff Re-releases Sherry-Finished Malted Rye
  6. London Welcomes SANE: London's First Dedicated Sake & Wine Bar
  7. VKTRY Protein Launches The Athlete’s Protein Shot Nationwide at GNC
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. Taste Radio: When Landing Millions Starts With A ‘FirstLook’
  3. 7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart
  4. Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation
  5. New Beverages: Creatine, Protein, Caffeine and Everything In Between
  6. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  7. Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. RTDs Deliver 38% of Bev-Alc Innovation Dollars from Just 22% of Items
  3. Mission Craft Cocktails Rides The Pickle Wave From Prank To New SKU
  4. Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September
  5. YOSHI Is Betting ‘Matchatinis’ Can Repeat Espresso’s Cocktail Success
  6. Sazerac Acquires The UK’s Au Vodka, Adds Another RTD to Portfolio
  7. Adult Non-Alc In 2026: A $1 Billion Category With a Splitting Playbook
  1. Insider’s Week in Beer: The War on Vertical Drinking
  2. Former Stone Escondido Site Faces 220 Cuts as Sapporo Winds Down Brewery’s Operations
  3. Press Clips: Increased Brewery Visits, A New Mexico Hermit-Crabbing and Sierra Nevada Agua Azul Spiked Agave Seltzer
  4. Gallup Poll: Record Low Respondents Believe They ‘Drink Too Much;’ Total Drinkers Unchanged from 2025
  5. Boston Beer CFO Diego Reynoso to Exit; Formal Search Launched for Replacement
  6. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  7. NIQ: RTDs Drive 38% of Bev-Alc Innovation Dollars Despite Fewer Items
View All|Submit News

Promoted PR Posts

Chameleon Coffee Launches Organic A2 Flash Brew RTD Coffee Exclusively at Sprouts Farmers Market

Chameleon Coffee Launches Organic A2 Flash Brew RTD Coffee Exclusively at Sprouts Farmers Market

Circle City Whiskey Co. Celebrates Success as It Expands 50/50 Club Whiskey Program Offering

Circle City Whiskey Co. Celebrates Success as It Expands 50/50 Club Whiskey Program Offering

öl brew Launches the First All-Natural, 50-Calorie Flavored Malt Beverage

öl brew Launches the First All-Natural, 50-Calorie Flavored Malt Beverage

Burke Distributing Renews Partnership with Provi, Pairing More Than 90 Years of Service with Modern Digital Commerce

Burke Distributing Renews Partnership with Provi, Pairing More Than 90 Years of Service with Modern Digital Commerce

Wild Bill’s and Jungle Jim’s International Market Launch Exclusive Banana Cream Soda

Wild Bill’s and Jungle Jim’s International Market Launch Exclusive Banana Cream Soda

New Functional Beverage Company Hits the Ground Running

New Functional Beverage Company Hits the Ground Running

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase