La Pulga Tequila Debuts 2026 TCU Horned Frogs Collector’s Bottle and First-Ever Three-Year Collection Box Set

The 2026 La Pulga TCU Horned Frogs Collector’s Bottle, photographed inside the “snow room” at TCU’s Simpson Family Restoration and Wellness Center (photo: @aye.creator)

FORT WORTH (August 24, 2026) – Building on the popularity of its first two Limited-Edition Horned Frogs bottles, Fort Worth-based La Pulga Tequila has debuted a new 2026 Horned Frogs Collector’s Bottle, and, for the first time, the “Horned Frogs Three-Year Collection,” a limited-edition boxed set featuring all three commemorative bottles released since 2024.

The La Pulga “Horned Frogs Three-Year Collection” is limited to just 100 giftable box sets, individually numbered and containing the complete series of commemorative Horned Frogs bottles: the original sold-out 2024 purple-label edition, the 2025 black-label “blackout” edition, and the new 2026 bottle. Available exclusively online at LaPulga.com for $179.99, the set gives Horned Frogs fans the opportunity to own the complete series for the very first time.

The new 2026 Horned Frogs Collector’s Bottle features a crisp white label accented in TCU purple and highlighted by a distinctive purple keepsake medallion around the bottle’s neck. As with previous editions, the label showcases La Pulga’s signature Horned Frog “alebrije” artwork, inspired by traditional Mexican folk art and symbolizing strength, luck, and goodwill. The commemorative bottle contains La Pulga’s award-winning blanco tequila and will be available for a limited time online and at select spirits retailers throughout the Dallas-Fort Worth Metroplex, while supplies last.

“Our first two Horned Frogs bottles became instant collector’s items, and fans have been asking us what was coming next,” said Andrew De La Torre, co-founder of La Pulga Tequila and a proud TCU alumnus. “The new white-label bottle gives this year’s edition a completely fresh look, while the ‘Horned Frogs Three-Year Collection’ gives fans the opportunity to own the entire series for the very first time. It’s a culmination of our Fort Worth pride and the incredible passion of Horned Frogs fans, showcasing three years, and one legacy.”

La Pulga’s “Official Tequila of the Horned Frogs” partnership with TCU Athletics also includes a presence in premium hospitality areas at Amon G. Carter Stadium during football season and the Stuart Family Courtside Club at Schollmaier Arena during basketball season.

La Pulga Tequila was founded by Fort Worth entrepreneurs Andrew De La Torre, Sarah Castillo, and Stephen Slaughter, who share a passion for producing authentic Mexican spirits the right way. Guided by its brand promise, Real Life. Real Spirit., every bottle reflects the company’s belief that if it’s worth doing, it’s worth doing right.

The La Pulga Spirits portfolio includes Blanco, 110 High Proof Blanco, Reposado, 110 High Proof Reposado, and Añejo tequilas, along with La Pulga Mezcal, La Pulga Sotol, and the recently released limited-edition La Pulga Double Barrel Reposado tequila finished in Still Austin Red Corn Bourbon barrels. La Pulga is available throughout Texas, and in a dozen other states across the U.S. Each expression is packaged in La Pulga’s signature easy-pour bottle, finished with a premium cork closure and distinctive keepsake medallion.

For more information about La Pulga, or to purchase this new release, please visit LaPulga.com or follow us on Instagram @lapulgaspirits.

# # #