Sell the Rocketship: Inside the St. Agrestis Exit at BevNET Live LA 2026

When a brand is taking off, how do you decide it’s the right time to capitalize on its growth? That’s the heart of the issue a panel at BevNET Live (December 6-8) will explore, taking attendees inside the deal-making process that led to the sale of St. Agrestis, maker of Phony Negroni, to The Wine Group.

Taste Radio: Do What The Others Won’t. It’s Why This Brand Works.

How do you repair an industry that’s steadily lost relevance with younger consumers? If you’re the founders of Wonderwerk, you go where they live and breathe – and throw a party. Co-founder Issamu Kamide joins us to share how the unorthodox wine brand challenged category conventions, used culture and community to build the brand, and turned consumer behavior into a roadmap for innovation.

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Taste Radio: Red Bull vs. Kroger Is Bigger Than Energy Drinks

Kroger is drawing a line on pricing — and some of the biggest brands in CPG are finding themselves on the wrong side of it. We dig into the retailer’s standoff with Red Bull and Boar’s Head and what Kroger’s growing embrace of private label could mean for brands negotiating with major retailers. We also discuss HopLark’s recent bankruptcy filing and recap our spirited San Francisco meetup.

Submit Your Nominations for BevNET CPG Media’s 2026 Awards

Every year, BevNET CPG Media recognizes the brands, people and products that stood out across beverage, packaged food, beer and spirits. That might be a brand that redefined its category, a leader whose work moved the industry forward, or a marketing campaign that built real momentum.