Beverage Industry News, Reviews, Events, & Jobs
Maison Perrier Launches Functional Sparkling Water
How do you say "functional" in French?
Lance Collins’ Accelerator Revs Back Up as Independent Brand
On its drive to win in the better-for-you energy drink market, Accelerator Active Energy has hit a number of speed bumps. But today, under the stewardship of founder Lance Collins, the brand is revving the engine and setting off for growth.
Jack & Coke Doubles Down on Convenience with Larger Cans
Jack Daniel’s and Coca-Cola are expanding their ready-to-drink (RTD) line with the launch of 16 oz. single-serve cans for both Jack & Coke and Jack & Coke Zero, signaling how RTDs are searching for incremental growth through convenience retail.
Taste Radio: Why Magic Spoon’s Product-First Strategy Drove Its Success
Magic Spoon is proof that breaking the rules can be the smartest move in CPG. Co-founder Gabi Lewis Gabi gets candid about product-market fit, pricing, branding, word-of-mouth growth, retail velocity and the tradeoffs that come with innovation. The episode offers a clear, hard-earned playbook for founders building modern food and beverage brands.
Featured Jobs
Climbing Kites Names New CEO, THC Soda Line Coming
Creature Comforts co-founder Chris Herron quietly assumed the CEO role of intoxicating hemp beverage brand Climbing Kites a year after joining the company, the company shared last week.
RNDC Layoffs Continue Following Major Supplier Losses
After laying off more than 1,700 employees as it shuttered operations in California last year, Republic National Distributing Company (RNDC) is making further cuts across the country.
Oodles Of Doodles Kids’ Drink Returns To U.S. With Spongebob Deal
Kids flavored water brand Oodles of Doodles has returned to the U.S. with a SpongeBob deal after a 2024 soft launch faced supply issues.
Bulletproof Reboots Its Functional Coffee Playbook For Mainstream Growth
After years spent venturing across a hodgepodge of non-scalable categories for a niche audience of biohackers, Bulletproof, now under new ownership, is recentering around its functional coffee roots in hopes of broadening its mainstream reach.
Video: Rewatch Recent Videos
BevNET's video content includes thousands of video interviews with leading industry experts and topics such as investing, e-commerce, branding, current events and more.
Marketing: Lifeway Brings Big Game Energy
Lifeway Foods taps NFL players for marketing push while Jeni's and Verve Coffee Roasters collaborate on new ice cream variety.
Taste Radio: Bachan’s $400M Exit Explained. And, A Wellness Crisis Unpacked.
A $400 million exit and a reputational reckoning in wellness put this episode of Taste Radio on edge, as the team dissects Bachan’s blockbuster acquisition and the fallout facing brands tied to wellness guru Peter Attia. The conversation also spotlights Solely’s growth strategy in an interview with Manish Amin, VP of marketing for the fast-growing organic fruit snack brand.
Refresco to Acquire SunOpta in Cash Deal
Global manufacturer Refresco has entered a definitive agreement to acquire SunOpta Inc. for $6.50 per share in cash, providing the Netherlands-based conglomerate with a major plant-based co-packer as it broadens its business outside of CSDs and packaged water.
New Products: Daily Harvest Brews Frozen Elixirs, Innerbloom Brings Kanna To Cans
This week, new energy drink flavors for Unwell and C4, Pressed Juicery celebrates Back History Month and Saint James Iced Tea unveils its Party Pack lineup.
Barron Trump Gets In the Beverage Business
The President's youngest son, Barron Trump is listed as a director for a new startup, Sollos Yerba Mate.
DISCUS: RTDs Hit $3.8B as Spirits Sales Decline -2.2% in 2025
Spirits sales in the U.S. declined for a second consecutive year but maintained a slight market share lead over beer, largely due to ready-to-drink (RTD) cocktails, the Distilled Spirits Council of the U.S. (DISCUS) reported Thursday in its annual economic briefing.